How to sell a Made in Italy product to a large audience?

Academy |

June 24, 2024

Dropshipping is a business model that allows you to sell products online without physically owning them.
When customers purchase a product on the store of a merchant who sells dropshipping, the order is forwarded to the supplier who takes care of the storage, shipping and delivery of the product on behalf of the merchant.

In Italy, dropshipping is increasingly used and is appreciated for its flexibility.

LET’S SEE HOW IT WORKS AND WHAT ARE THE KEY POINTS:

Without warehouse: In dropshipping, you don’t need a warehouse to store the goods. By selling through a website or marketplace, you make deals with wholesalers who take care of shipping and logistics for you.
Advantages: Compared to traditional e-commerce, dropshipping requires a less expensive initial investment. You don’t have to pay up front to buy the goods to resell, and you save on logistics costs.
Aspects to consider: Despite the advantages, there are aspects to evaluate. For example, the opening of the VAT number, bureaucratic management and the launch of an efficient website.
Reliable suppliers: The choice of suppliers is crucial. Opt for verified and collaborative suppliers, capable of guaranteeing product quality and fast shipping. Avoid unreliable suppliers to avoid quality problems, returns and long delivery times.
SellRapido: If you are looking for qualified suppliers, SellRapido is an option to consider.

In summary, dropshipping offers advantages, but requires attention in choosing suppliers and overall management.

TO FIND RELIABLE SUPPLIERS IN ITALY, YOU CAN FOLLOW THESE STEPS:

Scouting: Start by looking for suppliers nationwide. You can consult resources such as Guida Monaci and the Business Register to carry out specific searches by sector or product category1.
Risk assessment: Once you have identified some suppliers, carefully evaluate their level of reliability. Consider product quality, delivery times and company reputation.
Contact and appointment: Contact the selected suppliers to discuss your needs and request detailed information. Schedule meetings or interviews to evaluate the collaboration.
Remember to rely on two suppliers: one local and one international. This way, you will have a reserve in case of problems with international orders.

TO BECOME A SUCCESSFUL SUPPLIER, HERE ARE SOME STEPS TO FOLLOW:

Identify your target market: Before becoming a supplier, it is important to identify your target market and understand the needs of potential customers. Also, make sure you know the regulations regarding labeling, packaging, safety and quality.
Create high-quality products: Product quality is paramount. Make sure your products are well presentable, competitive on the market and meet quality standards.
Meet market demand: Being a supplier requires the ability to supply large quantities of product, meet deadlines and deadlines, and ensure product freshness. Organize an effective distribution network and efficient logistics.
Entrepreneurial mindset: Invest in human resources, marketing and advertising. Maintain a high standard of quality and adapt your strategies to market needs.

Furthermore, you can apply as a supplier at supermarket chains such as ALDI, Leroy Merlin, Eurospin and others.

Each has specific requirements, so check out their resources for more details.

If you own a Made in Italy product and want to sell it dropshipping, here are some steps to follow:

Choice of suppliers: Find reliable suppliers who offer high quality Italian products. You can search on platforms such as DonneImprendotrici.it, which connects Italian manufacturers, brands and wholesale suppliers of clothing, shoes, bags, fashion accessories and jewellery. Additionally, you can explore Italian supplier catalogs to find products suitable for your store.
Product selection: Choose the Made in Italy products you wish to sell. You can focus on clothing, footwear, bags, jewelry or fashion accessories.
Store Creation: Create an online store or use an e-commerce platform. You can opt for solutions like Shopify or WooCommerce (If you need help, contact the Team of Italian Women Entrepreneurs without obligation. They will be able to help you!).
Supplier Integration: Connect with your chosen supplier and establish arrangements for shipping and inventory management. Make sure the supplier supports dropshipping.
Promotion and Sales: Promote your products through digital marketing strategies. Focus on social media, online advertising and optimizing your website.
Customer Management: Manage orders, shipping and customer service efficiently.

Remember that dropshipping requires attention to the choice of suppliers and the quality of the products.

With the right strategy, you can make your Made in Italy business work well!

DROPSHIPPING SUPPLIERS

The Circuit of Women Entrepreneurs offers many excellent products directly from Verified Companies with Italian fashion and craft brands. Here’s what we recommend you do to get started:

– Understand that Italian products for dropshipping are not cheap (according to average European standards), so analyze your potential business carefully.
– Research and analyze carefully the 3/4 types of products you want to sell in your online store.
– Get ideas from the selection of fashion products available for dropshipping by looking at the Women Entrepreneurs Circuit Marketplace.
– Send a request to Italian companies for information on their dropshipping service (click here, without obligation).
– Let’s say you are interested in a dropshipping service for high quality products made in Italy (clothing, bags, shoes, leather goods, fashion accessories, jewellery…). In that case, some qualified Italian companies can be your next supplier.

However, a minority of Italian manufacturers or brands offer such a service (they are manufacturers or brands that only deal in wholesale) and they usually sell premium or superior products.

The Women Entrepreneurs Circuit Marketplace cannot help you if you are looking for cheap and mass-produced products, but it can help you contact those selected and guaranteed suppliers if you are aware of this.

You can also see a selection of superb made in Italy products available for dropshipping.